Over the course of the next few weeks between Canadian Thanksgiving and the American one, we’ll be provided with plenty of opportunity to reflect on things and people and opportunities that we are thankful and grateful for. Chief amongst mine like many of you is family and friends and a great career but also, this little slice of the internet we call our own. Though I admittedly did not have a clear vision of what and where I wanted this blog to be, it’s been completely transformed into something I did not originally imagine possible.
We now appear on TV regularly, had our own radio show and is currently in talks about launching another one, we get quote requests from newspapers and magazines for our thoughts on certain trending topics of the day, we get these great invites to amazing events and store openings and I can go on and on but there is actually something that is more valuable beyond the perceived glamour and the glitter of a being a blogger. I do say perceived as while there are certainly truth to this, the other side of being a successful blogger is what actually happens behind the scenes: the constant hard work, the non-stop hustling and the endless quest to produce content that are both engaging and insightful.
WHAT’S THE SECRET INGREDIENT OF A SUCCESSFUL BLOG?
That something more valuable is actually relationships. Behind every deal a blogger seals, a product he receives or a campaign she promotes is a good relationship, between the brand, the blogger, the PR agency and whoever is involved in the process. There is a mutual trust and respect from both parties, which is based on the relationship they’ve established and cultivated. And herein lays the secret to blogging success, building relationships that are solid, mutually beneficial and one that leaves you just feeling warm and fuzzy at the end of the day.
One these great relationships I’ve built through the years is with my dear friend Elaine, Founder of Toronto Beauty Reviews, a very successful Canadian beauty and fashion blog based in Toronto. Elaine Atkins (seated row: second from left) is also one of the founding members and part of the Executive Team of Sparks Sessions, which is comprised of Fashion and Beauty Bloggers who are currently on top of their game and trust me, you would want to learn from them.
WANT TO TAKE YOUR BLOG TO THE NEXT LEVEL?
While I can think of 101 REASONS WHY YOU SHOULD GO TO SPARK SESSIONS (Hmnn, that would make another great and potentially viral blog post, wouldn’t it?), one of the main reason I would urge to attend Spark Sessions, Canada’s first fashion and beauty blogger conference, is to build and improve upon your relationships, old and new. This is a chance to not only learn innovative ways to increasingly better your blogs but to also find that SPARK, that creative fuel that would continue to light up the fire of your blogging spirit.
WHAT IS SPARK SESSIONS?
With an executive team made up of incredibly talented and undoubtedly successful bloggers – Marissa Anwar, Anjali Handa, Anum Khan, Deanne Castro, Elaine Atkins, Jenny Jovanovic, Melissa Grosser and Nicole Wilson – Sparks Sessions has built a reputation as Canada’s first dedicated fashion and beauty blogging conference created to help aspiring bloggers navigate their way through the complex and competitive world of blogging and inspire seasoned bloggers to update their skill-sets. With a projected number of three times the size of last year, Sparks Sessions expects to welcome over 250 bloggers from all over Canada this November.
They have also developed new and innovative speaker sessions and smaller workshops, along with returning favourite activities such as the blogger speeding dating program and brand booths for the conference’s sponsors, which includes Benefit, Pure and Simple, and Blossom Lounge, and welcoming Globe Style, Stylist Canada – AOL, OPI, KISS, Her Collective and more.
WHY ATTEND SPARKS SESSIONS?
With a very successful inaugural year, SPARK SESSIONS returns in November for a two-day conference that includes top-notch teaching, insights and networking opportunities with a vast array of high quality online media, blogging and PR speakers.
Whether you’ve been blogging for awhile or you’re up and coming and whether you have plans of monetizing your blog or keeping it add-free or sponsor-free, know that there are certain intricacies about this business that one needs to learn in order to stay or be ahead of the curve. More importantly, know that there are many others who came before you who have dedicated their time and energy in becoming experts in many aspects of it and they came together to provide you exactly that – a jump start program to revive your blog or to boost you up if you’re just starting.
Canada’s first dedicated fashion and beauty blogging conference created to help aspiring bloggers navigate their way through the complex and competitive world of blogging and inspire seasoned bloggers to update their skill-sets.
WHERE AND HOW, TELL ME MORE!
THE LBD- IMPORTANT LITTLE BLACK DETAILS
When: Saturday, November 15th and Sunday, November 16th
Where: District 28, Toronto
The Highlights: A chance to learn from Sara Koonar – Editor-in-Chief of 29 Secrets, Sabrina Maddeaux – Fashion Editor for NOW Magazine, Kat Peterson – Vice President, Digital, for eLuxe, and Lena Almeida – Founder of the popular Canadian blog, Listen to Lena. Stay tuned for more announcement of additional Spark Sessions’ spectacular keynote speakers!
To purchase your tickets, don’t walk run and get them right here.
For more information about SPARKS SESSIONS, speaker schedule and the full agenda, visit their website, like on Facebook and also follow in Twitter @sparkssessions and you can also read about their first ever conference at Toronto Beauty Reviews, as well as here, here and here. Make sure to meet the whole team and me when you do go! Did I mention Twenty York Street (@20YS) is attending?
And like we said last year, GO and find your SPARK!